A great eyeshadow look relies on more than just the shadow itself. An effective base or primer is crucial for ensuring vibrant color, preventing creasing, and extending the wear of your makeup throughout the day. Investing in the right product can transform your eyeshadow application and overall look.
- MAXIMIZES PIGMENT & COLOR PAYOFF: Meet your eyeshadow's secret weapon for bold and vibrant color. Our Stay Put Eye Primer intensifies the pigment of any shadow—from mattes and shimmers to metallics and gels—ensuring your look pops with...
- UP TO 8 HOURS OF CREASE-PROOF WEAR: Say goodbye to smudging and fallout. This lightweight, long-wear shadow base creates a smooth, matte canvas that locks eye makeup in place for up to 8 hours. Perfect for all-day wear, special occasions, or a night out
- INVISIBLE FINISH FOR ALL SKIN TONES: Designed to blend seamlessly into every complexion, this creamy formula goes on nude and dries to a completely translucent, matte finish. It creates an even, neutral base that ensures your favorite eyeshadow colors...
- EASY, SEAMLESS APPLICATION: Achieve a professional look in seconds. Generously apply Milani Eyeshadow Primer to clean, dry lids using your fingertip or a brush. The fast-drying, lightweight formula blends effortlessly and sets quickly, creating the...
- VEGAN & CRUELTY-FREE FORMULA: Beauty for everyone. Milani is 100% Cruelty-Free and PETA certified. This vegan fan-favorite is made in the USA and contains no parabens or sulfates, so you can feel good about what you’re putting on your skin
- LONG-LASTING EYESHADOW BASE: Smooth, creamy primer helps lock down shadow for all-day wear and reduces fading or creasing. Boosts color intensity for vibrant eye looks.
- COLOR INTENSIFIER PRIMER: Enhances both liquid and powder eyeshadow shades for a bolder, more vibrant finish that lasts from day to night.
- SMOOTH, NON-GREASY TEXTURE: Lightweight, creamy formula feels comfortable on lids and creates a smooth canvas for easy blending and flawless application.
- VERSATILE FOR EVERY LOOK: Works with neutral or bold palettes and pairs well with shimmer or matte shadows to elevate your eye makeup game.
- VEGAN & CRUELTY-FREE: e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA. e.l.f. brushes are synthetic, vegan & cruelty-free.
- Flawless Skin Made Simple—Korean Beauty Innovation: We work with the finest Korean manufacturers to bring the best Korean skincare, korean eye primers and beauty to you; our eye primer for older women and all ages is infused with effective Korean...
- FLAWLESS EYE MAKEUP BASE: Achieve flawless eye makeup with ease; our eye primer enhances eyeshadow pigment for bold, vibrant color; eliminates fallout; controls oil for all-day wear; eye primer for mature eyes is perfect for mature skin and helps to...
- HOW TO USE FOR BEST RESULTS: Using our primer is a breeze for stunning results; apply a pea-sized amount of primer with your ring finger to clean, dry eyelids; wait 30 seconds for it to dry adequately; then apply your desired eye makeup
- LIGHTWEIGHT FORMULA: Crafted with high-quality ingredients including pearl powder; our eyeshadow primer offers a well-balanced, weightless, paraben-free, non-greasy formula; you will not need constant touch-ups and won’t feel heaviness around the eyes
- EYE PRIMER WITH SKIN BENEFITS: Our eye primer for mature skin does more than prep your lids; it enhances your skin; evens skin tone; enlivens complexion; conceals discoloration; balances skin; perfect for oily lids; protects against creasing; ensures...
- ALL-IN-ONE PERFECTION: ARTDECO All In One Eye Primer - Your go-to solution for balanced, concealed, and long-lasting eyeshadow. Achieve flawless eye makeup with this light, matte, and creme-textured primer.
- COLOR BALANCE & INTENSITY: Enhance eyeshadow pigments and prevent creasing with our light-coverage formula. Perfect for all skin tones, this dermatologically approved primer boosts color intensity for eye-catching results.
- DERMATOLOGIST-APPROVED FORMULA: Clinically tested and dermatologically approved, our paraben-free primer ensures a smooth and lasting eye makeup experience. Enjoy the benefits of Vitamin E for nourished skin.
- PRECISE APPLICATION: Apply with your finger or a concealer brush, then watch as irregularities vanish, redness is hidden, and eyeshadow stays in place. Ideal for any makeup routine, this primer is the key to enduring eye looks.
- BEAUTY WITHOUT COMPROMISE: Unveil the secret to enduring eye makeup with our ARTDECO All In One Eye Primer. No compromises—just balanced, concealed, and intensified beauty without sacrificing quality ingredients and ethical standards.
- NUDE EYE PRIMER: Urban Decay Anti-Aging Eyeshadow Primer Potion is a nude eyelid primer that evens tone and texture, while keeping eye shadow bold and crease-free all day, even on oily lids!
- FOR MATURE SKIN & CREPEY LIDS: This primer improves signs of aging over time with Dermaxyl to smooth wrinkles and Kalpariane to plump, firm, and hydrate, boosting skin suppleness and elasticity, ideal for mature skin around the eyes.
- SMOOTHS TEXTURE: Contains optical blurring pigments that create a soft-focus effect, minimizing redness and improving skin tone and texture, including for tired, hooded eyes.
- MORE VIBRANT EYE MAKEUP: Intensifies metallic, shimmer, matte, and glitter eyeshadows for vibrant, long-lasting eye makeup. Formulated vegan, paraben-free, and cruelty-free.
- PRIME TIME: A little goes a long way—apply a touch with the flocked wand applicator for precise, controlled application and enjoy long-lasting, crease-free eyeshadow wear.
- Preps Lids for Eyeshadow: Apply a small amount to each lid to extend the wear of any eyeshadow. Even the loosest glitter pigments adhere with ease.
- Weightless Formula: No need to worry about your eyes feeling heavy. This eye primer is extra lightweight so you can wear it without even noticing it.
- Vitamin E: This eyeshadow primer makeup is enriched with antioxidant-rich vitamin E.
- Clear Finish: This primer dries clear so the only color you'll be showing off is from your favorite eyeshadow.
- Cruelty-Free: Wet n Wild makeup products are never tested on animals and are always cruelty-free.
- BEST EYESHADOW PRIMER: Smooth nude eyelid base primer that prevents creasing, dryness & cracking. Enhances vibrant, long-lasting color for endless eye looks all day. Award-winning formula for flawless results
- BENEFITS: Vegan primer with polymer tech smooths imperfections, perfect as eyeliner or eyeshadow base. Ideal for oily lids & crepey skin, ensures all-day wear and smooth application of eye shadow, eyeliner, and other eye makeup
- APPLY LIKE MAGIC: Creamy nude primer dries clear for bold or natural looks and long-lasting results. Fits all skin tones, types, & eye shapes. Flocked wand applicator provides precise, controlled application every time
- PRO TIP: Blend with eyeshadow or waterproof eye pencil to create custom cream shadows & eyeliners. Amplifies metallic, shimmer, matte, & glitter eyeshadow intensity for standout eye makeup. You can also wear alone for a subtle neutral eye makeup look
- PICK YOUR FINISH: Available in 4 finishes—Original (transparent) for color pop, Sin (shimmer) for highlight boost, Eden (matte) to soften shimmer, Anti-Aging (transparent) smooths fine lines & texture
- VELVETY SMOOTH BASE: Sorme Treatment Cosmetics Under Shadow Primer is a creamy and lightweight eyeshadow base. It helps neutralize dark circles and red spots and gives you an evenly smooth canvas for your eye looks.
- MAKES COLORS POP: Our eyeshadow primer dries to a matte finish and minimizes fall-out. It helps to intensify the color of your eyeshadows for easy-to-blend richly colored hues that can last all day without creasing.
- EASY TO USE: Acing your base is easy with our eye shadow primer. Just dab on a small amount and blend it out with a small dense brush or your fingers. You can use it on your eyelids or as an under eye primer.
- CARES FOR YOUR SKIN: Our hydrating eye primer is infused with vitamins and antioxidants to help freshen and protect the sensitive skin around your eyes.
- MAKE UP YOU CAN FEEL GOOD ABOUT: Radiate beauty with our cruelty-free eyelid primer. Our makeup enhances how naturally stunning you are and is gentle enough for sensitive skin.
- Base Your Shadow On This: NYX Professional Makeup Eyeshadow Base is a cream eyeshadow primer in shades to ensure a smooth eyeshadow application, prolong the wear of your eyeshadow and even intensify the pigments
- Intensify Eyeshadow: Intensify pigments and prime your lids for any look with this eyeshadow base; Use a light shade to brighten your eyeshadow color or the black primer to deepen, or go natural with the skin tone primer base shade
- All Eyes On Eye Makeup: Complete your look with our full range of NYX Professional Makeup eye makeup products from eyeshadow palettes to mascara, eyeliners, concealers, setting sprays, and eyebrow products
- Cruelty Free Cosmetics: We believe animals belong in our arms, not in a lab; All of our makeup is certified and acknowledged by PETA as a cruelty free brand; We don't test any of our products on animals
- Discover NYX Professional Makeup: Try all of our professional makeup and beauty products today, from eyeshadow, eyeliner, mascara and false lashes to lipstick, foundation, primer, blush, bronzer, brushes and more
- MAXIMIZES PIGMENT & COLOR PAYOFF: Meet your eyeshadow's secret weapon for bold and vibrant color. Our Stay Put Eye Primer intensifies the pigment of any shadow—from mattes and shimmers to metallics and gels—ensuring your look pops with...
- UP TO 8 HOURS OF CREASE-PROOF WEAR: Say goodbye to smudging and fallout. This lightweight, long-wear shadow base creates a smooth, matte canvas that locks eye makeup in place for up to 8 hours. Perfect for all-day wear, special occasions, or a night out
- INVISIBLE FINISH FOR ALL SKIN TONES: Designed to blend seamlessly into every complexion, this creamy formula goes on nude and dries to a completely translucent, matte finish. It creates an even, neutral base that ensures your favorite eyeshadow colors...
- EASY, SEAMLESS APPLICATION: Achieve a professional look in seconds. Generously apply Milani Eyeshadow Primer to clean, dry lids using your fingertip or a brush. The fast-drying, lightweight formula blends effortlessly and sets quickly, creating the...
- VEGAN & CRUELTY-FREE FORMULA: Beauty for everyone. Milani is 100% Cruelty-Free and PETA certified. This vegan fan-favorite is made in the USA and contains no parabens or sulfates, so you can feel good about what you’re putting on your skin
This article is part of our complete guide Makeup & Cosmetics — browse all our comparisons and buying guides.
Last update on 2026-07-16 / Affiliate links / Images from Amazon Product Advertising API
How to Choose the Best Eyeshadow Bases & Primers
Understanding Your Needs
Before selecting an eyeshadow primer, consider your skin type and desired results. If you have oily eyelids, look for mattifying formulas that absorb excess oil and prevent creasing. For dry or mature skin, opt for hydrating primers that smooth the eyelid surface and create a better canvas. If your goal is intense color payoff or long-lasting wear, seek out primers specifically designed for these benefits.
Key Ingredients and Benefits
Many primers contain ingredients that enhance performance. Look for ingredients like silicones (dimethicone, cyclopentasiloxane) to create a smooth, even base. Some formulas include antioxidants like Vitamin E or botanical extracts to nourish the skin. Others may feature light-reflecting particles for a subtle brightening effect or color-correcting pigments to neutralize redness or darkness on the lid.
Formulation and Finish
Eyeshadow bases and primers come in various forms, including creams, liquids, and sticks. Cream and liquid formulas are generally easy to blend and offer buildable coverage. Stick primers can be convenient for on-the-go application and often provide a more opaque finish. Consider the final look you want; some primers offer a matte finish, while others provide a subtle sheen or a more dewy appearance.
Application Tips
Applying primer is simple but important for optimal results. Start with clean, dry eyelids. Using your fingertip or a small brush, apply a thin, even layer of the primer across the entire eyelid, extending up to the brow bone and along the lower lash line if desired. Allow the primer to set for a minute before applying eyeshadow. This ensures the shadow adheres properly and blends seamlessly.